Adidas Thanks iTUSA for Job Well Done with its Pro Players Development Program

The adidas Player Development Program was launched in 2003 as the “adidas International Pro Team” in cooperation with Rafael Font de Mora. Mr. Font de Mora provided consultancy services and opened up iTUSA academy in Scottsdale, Arizona to participating athletes. There, players benefitted from world class training, high tech instructional methods and other amenities essential to professional players. 6-time Grand Slam winner and adidas legend Stefan Edberg, as well as top coaches Tony Pickard and Carl Hogeskog, also worked in unison with adidas, Rafael Font de Mora and iTUSA in the early years of the Program.

The adidas Player Development Program enters its 8th year in 2011 with an inspiring catalogue of player achievements to celebrate, including a French Open Grand Slam title for Anna Ivanovic in 2008.

Click here to see video of the iTUSA/adidas International Pro Team and to hear the coaching philosophy that took Stefan Edberg and Martina Hingis to world number one in singles and doubles. For the adidas International Pro Team, iTUSA expanded and refined what has become the iTUSA World-Class Player Development methodology. This methodology incorporates all aspects of a player's development. The "iTUSA Tennis System" helped to transform Meghann Shaughnessy and Anna Lena Groenefeld from their junior days, among other top players, into world-class WTA professionals. The iTUSA professional tennis player development program is rooted in a proven, multi-stage process that focuses on the cultivation of a complete, world-class tennis athlete that is committed both on and off the tennis court. The iTUSA system includes state-of-the-art instruction in all areas of tennis, including stroke production, bio-mechanics, footwork, strategy, fitness, nutrition, tactical mental toughness and tennis video analysis.

"Having Stefan Edberg and Martina Hingis there when we launched our Player Development Program was very special," said Rafael Font de Mora, iTUSA's founder and president. "It's also gratifying to see how this all-around, intensive training focus during November and December has caught on with many pro players and their trainers. Now most of the top pros go through this rigorous training prior to traveling to the Australian Open, which begins just in a few weeks. We're pleased to have played a part in this evolution and in taking the game to a new level."